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3 Ways to Add Emotional Cues to Make Buyers Feel at Home for a Quicker Sale

June 1, 2016 by Sean Young

3 Ways to Add Emotional Cues to Make Buyers Feel at Home for a Quicker SaleThere are a lot of ways you can effectively stage your home to snag the attention of potential buyers, but there are often a few extra things you can do to really engage the senses of your guests. If you’re hoping for an instant offer and are pulling out all the stops to sell your home, here are some ways you can emotionally engage with visitors to your home.

Carefully Choose Your Color Scheme

You probably already have a fairly distinct color palette in your home, from the couch you’ve purchased to the tone of your paint, but that doesn’t mean you can’t spice it up with a few carefully chosen pieces. Neutrals like white, brown and grey are a great place to start, but instead of letting the room speak for itself, add a punch of color – like bright pillows or a bold throw – that will add instant appeal and make your home a little more memorable. Just remember that it’s important to use colors and patterns that aren’t too bright, as these can overwhelm your space.

Remove Your Most Personal Items

Many homeowners think it’s a great idea to have a lot of personal items around to draw people into their house, but too many items like this can actually distract your guests and may even make them feel uncomfortable. Before organizing your open house, ensure that you remove excess personal items like fridge photographs and frayed posters. Instead, stick with items like artwork or coffee table books which will still exude personality but won’t make potential buyers feel like they’re intruding.

Consider The Sense Of Smell

The senses are often drastically under-appreciated when it comes to staging your home, but they can actually go a long way in getting a lot more interest. Because smell can provide other positive cues that merely looking cannot, baking some cookies or muffins beforehand can be a powerful means of providing a great first impression and making visitors feels like they’re home. The addition of room spray or music may also mean potential homebuyers won’t mind lingering a little longer.

Successfully staging a home can be a matter of common sense, but engaging a buyer’s emotions can go a long way towards making an even better impression. Contact your mortgage professional for more information.

Sean Young

Sean has been a Mortgage Loan Officer in the great State of Colorado for the last 25 years, a nationally recognized real estate blogger who loves teaching Social Media, Real Estate Technology, and Continuing Education classes. Sean provides weekly Real Estate Agent Tuesday Webinars that give the latest marketing strategies and tips on how to grow, build, and increase your visibility, credibility, and brand as a Real Estate Agent. Looking for a Home Loan? Sean and his team can provide you with the expertise, professionalism, and customer service that will ensure that your transaction goes smoothly.

Filed Under: Home Seller Tips Tagged With: Home Seller Tips, Staging Tips

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